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Social Marketing Conference 2022

du 27 au 28 May 2022

Sheraton Sand Key, Clearwater Beach, Florida, USA

Congratultions on acceptance of your proposal! Proposal authors can use this tool to see where they have been placed in the program agenda for an Oral or Poster Session.

Scroll down to search by the Author Name, by Date/Time, or by Keywords.

Confirm your acceptance and place in the schedule by emailing socialmarketing@ardensolutions.com. Please be sure to reference the  Session Number (A4a for example) and  title(s) when you contact us to confirm. Kindly use this subject line: Confirming SocMk Conf InvitationIf you have not yet made your hotel reservations, please do so immediately at this link: https://bit.ly/SocMktHotelReservations

A4 Environment

vendredi 27 mai 2022 à 15:15–16:15 EDT
Bay

Corresponding Author

Additional Authors

A4a A Social Marketing Campaign to Reduce Sanitary Sewer Overflows in Tampa Bay

vendredi 27 mai 2022 à 15:15–16:15 EDT
Bay

Corresponding Author

Tampa Bay Estuary Program, Tampa Bay Estuary Program

Additional Authors

A4b Engineering and Social Marketing: Convergence research to reduce lead exposure in Madagascar

vendredi 27 mai 2022 à 15:15–16:15 EDT
Bay

Corresponding Author

Adaline Buerck, University of South Florida

Additional Authors

Mahmooda Khaliq, University of South Florida
Silvia Sommariva, University of South Florida (USF) College of Public Health
Rinah Rakotondrazaka, Ranontsika NGO
Lova Rakotoarisoa, Ranontsika NGO
Luke Barrett, Ranontsika NGO
James Mihelcic, PhD, Department of Civil and Environmental Engineering

A4c Reframing Conservation From the Forest to the Fork

vendredi 27 mai 2022 à 15:15–16:15 EDT
Bay

Corresponding Author

Brian Day, Environmental Communiation and Training, LLC

Additional Authors

Liliana Vanegas, Wildlife Conservation Society

A4d Introducing Social Marketing Strategies to Promote and Create an Environmental Hazard Hub for Communities in Florida

vendredi 27 mai 2022 à 15:15–16:15 EDT
Bay

Corresponding Author

Victoria A. Pinilla Escobar, Florida Institute for Health Innovation

Additional Authors

Keren Bolter , Florida Institute for Health Innovation
Joseph West, Florida Institute for Health Innovation

A5 Non-Communicable Diseases

vendredi 27 mai 2022 à 15:15–16:15 EDT
Coastal

Corresponding Author

Additional Authors

A5a Businesses that Care: A Toolkit for Implementing Underage Drinking Prevention Programs in Communities

vendredi 27 mai 2022 à 15:15–16:15 EDT
Coastal

Corresponding Author

Victoria A. Pinilla Escobar, University of Miami Miller School of Medicine

Additional Authors

Pablo Montero-Zamora , University of Miami Miller School of Medicine, University of Texas at Austin
Francisco Cardoso , University of Miami
Eric C. Brown , University of Miami Miller School of Medicine

A5b Fair Enough: How to Change the Social Norm in Drinking?

vendredi 27 mai 2022 à 15:15–16:15 EDT
Coastal

Corresponding Author

Lies Lambert, Two Pear Tree

Additional Authors

Bert Smits, Two Pear Tree
Peter Verbiest, Bonka Circus

A5c In It Together SC: A Digital Campaign for Diabetes Prevention in South Carolina

vendredi 27 mai 2022 à 15:15–16:15 EDT
Coastal

Corresponding Author

Brittney Ankrom, South Carolina Department of Health and Environmental Control

Additional Authors

Michelle Harris, South Carolina Department of Health and Environmental Control
Jennifer Mandelbaum, South Carolina Department of Health and Environmental Control
Michele James, South Carolina Department of Health and Environmental Control
Shauna Hicks, South Carolina Department of Health and Environmental Control

A5d Repeated Exposure through Various Delivery Channels Associated with Healthy Behaviors in a SNAP-Ed Social Marketing Campaign

vendredi 27 mai 2022 à 15:15–16:15 EDT
Coastal

Corresponding Author

Katie Funderburk, Auburn University

Additional Authors

Sondra Parmer, Auburn University
Erin Reznicek, Auburn University
Sofia Sanchez, Auburn University
Brent Walker, Altarum Institute
Rebecca Hofer, Altarum Institute
Brenda Wolford, Altarum Institute

B5 Theory & Methods

vendredi 27 mai 2022 à 16:30–17:30 EDT
Bay

Corresponding Author

Additional Authors

B5a Are There Leverage Points for Increasing the Influence and Impact of Social Marketing? A Conceptual Model of the US Social Marketing System

vendredi 27 mai 2022 à 16:30–17:30 EDT
Bay

Corresponding Author

Brian J. Biroscak, Case Western Reserve University

Additional Authors

Andrea Espina Ray, University of Central Florida
Emanuelle Dias, University of Texas
Mahmooda Khaliq Pasha, University of South Florida

B5b Prevention or Cessation - Why Not Both? Reducing Teen Vape Use through Synergistic Prevention and Cessation Programs

vendredi 27 mai 2022 à 16:30–17:30 EDT
Bay

Corresponding Author

Krysten Isaac , Rescue | The Behavior Change Agency

Additional Authors

Carolyn Stalgaitis, Rescue | The Behavior Change Agency

B5c The Power of Stories to Inspire Life-saving Conversations

vendredi 27 mai 2022 à 16:30–17:30 EDT
Bay

Corresponding Author

Anya Karavanov, National Association of Chronic Disease Directors

Additional Authors

John Patton, National Association of Chronic Disease Directors

B5d Using Theory to Guide Persona Development: A Practical Approach

vendredi 27 mai 2022 à 16:30–17:30 EDT
Bay

Corresponding Author

Kinetra Joseph, CDC Foundation

Additional Authors

Julie Straw, CDC Foundation
Rachel Martin, CommunicateHealth
Nakeva Stroud, CommunicateHealth, Inc.
Connie Wong, CommunicateHealth, Inc.
Ashley King, CommunicateHealth, Inc.
Connie Berry, CommunicateHealth, Inc.

100 Posters

vendredi 27 mai 2022 à 17:30–18:15 EDT
Lobby

Corresponding Author

Additional Authors

101 Eat Fresh, Buy Local: Improving Local Food Access through Social Marketing

vendredi 27 mai 2022 à 17:30–18:15 EDT
Lobby

Corresponding Author

LaCee Jimenez, USU Create Better Health (SNAP-Ed)

Additional Authors

Heidi LeBlanc, Utah State University
Roslynn Brain McCann, Utah State University

102 Facilitating Youth-led Sexual Health Promotion Campaigns on Social Media Amid the COVID-19 Pandemic

vendredi 27 mai 2022 à 17:30–18:15 EDT
Lobby

Corresponding Author

Danielle Lewald, Healthy Start Coalition of Hillsborough County, Inc.

Additional Authors

Andrew Lim, Ybor Youth Clinic at USF Health
Jazmine Dehinde-Roberson, Ybor Youth Clinic at USF Health
Alexandra Dent, Healthy Start Coalition of Hillsborough County, Inc.
Lauren Woodward, Hillsborough County Public Schools

104 Influential factors in the consumption of water by schoolchildren in the city of Puebla, Mexico

vendredi 27 mai 2022 à 17:30–18:15 EDT
Lobby

Corresponding Author

Marilú Fernandez-Haddad, Universidad de las Américas-Puebla

Additional Authors

105 One Post at a Time: Increasing Diversity, Equity, and Inclusion in Schools of Nursing

vendredi 27 mai 2022 à 17:30–18:15 EDT
Lobby

Corresponding Author

Shantay Williams, University of Alabama at Birmingham School of Nursing

Additional Authors

Lisa Kerr, University of Alabama at Birmingham

106 Reaching Rural Populations at Risk for Diabetes: Lessons from a Media Study to Boost Rural Enrollment in an Online Diabetes Prevention Program

vendredi 27 mai 2022 à 17:30–18:15 EDT
Lobby

Corresponding Author

Julie Bromberg, FHI 360

Additional Authors

Julie Bromberg, FHI 360
Melissa Otero, FHI 360
Todd Phillips, FHI 360
Joshua Petty, U.S. Centers for Disease Control and Prevention

107 Social Marketing Planning Projects in Public Health: Challenges in Pedagogy of Social Marketing Practice

vendredi 27 mai 2022 à 17:30–18:15 EDT
Lobby

Corresponding Author

John Luque, Florida Agricultural & Mechanical University

Additional Authors

Andrew Hansen, Georgia Southern University

108 Spanish-Language COVID-19 Vaccine Information and YouTube: A Digital Media Content Analysis

vendredi 27 mai 2022 à 17:30–18:15 EDT
Lobby

Corresponding Author

Erik Ruiz, University of South Florida

Additional Authors

Santiago Hernandez-Bojorge, College of Public Health, University of South Florida
Gabriella Sanabria, College of Public Health, University of South Florida
Rolando Trejos Saucedo, College of Public Health, University of South Florida
Ricardo Izurieta, College of Public Health, University of South Florida
Miguel Reina Ortiz, College of Public Health, University of South Florida
Abraham Salinas-Miranda, College of Public Health, University of South Florida
Ismael Hoare, College of Public Health, University of South Florida
Arlene Calvo, College of Public Health, University of South Florida
Dinorah Martinez Tyson, College of Public Health, University of South Florida

109 Using an integrated digital approach in social marketing to support substance use behavior change efforts among military Service members

vendredi 27 mai 2022 à 17:30–18:15 EDT
Lobby

Corresponding Author

Danika Rainer, Booz Allen Hamilton

Additional Authors

110 Students and Volunteering: Committed to Studying but Socially Lazy?

vendredi 27 mai 2022 à 17:30–18:15 EDT
Lobby

Corresponding Author

Joachim Birzele, University of Applied Sciences Koblenz, Germany

Additional Authors

Christina Nill, University of Applied Sciences Koblenz

111 Tailoring University Health Promotion to Student Need: Understanding Student Challenges during the COVID-19 Pandemic

vendredi 27 mai 2022 à 17:30–18:15 EDT
Lobby

Corresponding Author

Christina Nill, University of Applied Sciences Koblenz

Additional Authors

Joachim Birzele, University of Applied Sciences Koblenz

WITHDRAWN LAST MINUTE 103 Impact of social media engagement during Covid 19 on customer well being

vendredi 27 mai 2022 à 17:30–18:15 EDT
Lobby

Corresponding Author

Rania Hussein, The American University in CairoA

Additional Authors

C5 Social Justice

samedi 28 mai 2022 à 13:00–14:00 EDT
Bay

Corresponding Author

Additional Authors

C5a A Comparison of Sex vs Labor Trafficking Victim Participation Structures in the U.S: Strategic Social Marketing Implications

samedi 28 mai 2022 à 13:00–14:00 EDT
Bay

Corresponding Author

Vernon Murray, Marist College

Additional Authors

Sherry Dingman, Fang Protective Services
Breanne Mertz, Louisiana Tech University

C5b Addressing Health Disparities Among Individuals With Intellectual Disabilities Through Social Marketing: The Development and Implementation of School of Strength

samedi 28 mai 2022 à 13:00–14:00 EDT
Bay

Corresponding Author

Dina Weldin, Rescue | The Behavior Change Agency

Additional Authors

Shiloh Beckerley, Rescue | The Behavior Change Agency

C5c Democracy Starts at Home: Using Social Marketing to Increase Voter Turnout in Under-Represented Communities

samedi 28 mai 2022 à 13:00–14:00 EDT
Bay

Corresponding Author

Linsey Grove, University of South Florida (USF) College of Public Health

Additional Authors

C5d Eat Smart to Play Hard: The Power of Listening to the Voices of Latinx Immigrant Children and their Families in New Mexico

samedi 28 mai 2022 à 13:00–14:00 EDT
Bay

Corresponding Author

Glenda Canaca, MD, University of New Mexico School of Medicine

Additional Authors

Jennifer Johnston, University of New Mexico
Julia Hess, University of New Mexico
Sally Davis, University of New Mexico
Ashlee Begaye, University of New Mexico
Theresa Cruz, University of New Mexico
Belinda Vicuna Tellez, University of New Mexico

D4 Covid - General

samedi 28 mai 2022 à 14:15–15:15 EDT
Bay

Corresponding Author

Additional Authors

D4a A Social Marketing Based Approach to Increasing COVID-19 Vaccination Rates of College Students

samedi 28 mai 2022 à 14:15–15:15 EDT
Bay

Corresponding Author

Polly Hutchins, Indiana State Univeristy

Additional Authors

Hannah DeBlock, Indiana State University
Matt Warner, Indiana State University
Amy Wotring, Indiana State University
Heather Pfrank, Indiana State University
Shiaw-Fen Ferng, Indiana State University
Casey Strawser, Indiana State University
Maureen Johnson, Indiana State University
Linda Behrendt, Indiana State University

D4b Building a Cross-Sectoral Community Partnership to Increase Access to COVID-19 Vaccinations and Health Screenings with Socially Vulnerable Communities

samedi 28 mai 2022 à 14:15–15:15 EDT
Bay

Corresponding Author

Jannette Y Berkley-Patton, University of Missouri-Kansas City School of Medicine

Additional Authors

Carole Bowe Thompson, University of Missouri-Kansas City School of Medicine
Tacia Burgin, University of Missouri-Kansas City School of Medicine
Turquoise Templeton, University of Missouri-Kansas City
Melissa Patterson Hazley, University of Missouri - Kansas City
Jenifer Allsworth, University of Missouri-Kansas City

D4c Leveraging Community Arts & Culture Assets in Developing the Marketing Mix: a novel approach to increase COVID-19 vaccination uptake

samedi 28 mai 2022 à 14:15–15:15 EDT
Bay

Corresponding Author

Natalie Rella, University of Florida | College of the Arts

Additional Authors

Louise E. Shaw, Centers for Disease Control and Prevention

D4d Culturally Tailored Marketing Tools to Encourage Vaccine Uptake within Hard to Persuade Populations

samedi 28 mai 2022 à 14:15–15:15 EDT
Bay

Corresponding Author

Melissa Patterson Hazley, UMKC Institute for Human Development

Additional Authors

Jannette Y Berkley-Patton, UMKC School of Medicine
Marques Bussey , Messenger Ink
Amanda Grimes, UMKC School of Nursing & Health Studies

D5 Covid - Latinx/Hispanic Communities

samedi 28 mai 2022 à 14:15–15:15 EDT
Coastal

Corresponding Author

Additional Authors

D5a Public health social media interventions in the context of Covid-19 in youth between 12-18 years of age in urban San Miguelito district, Panama City, Panama

samedi 28 mai 2022 à 14:15–15:15 EDT
Coastal

Corresponding Author

Arlene Calvo, University of South Florida

Additional Authors

D5b The Need of Social Marketing Strategies to Combat Disinformation and Misinformation Related to COVID-19 Vaccination Geared Towards Communities on Social Media Sites

samedi 28 mai 2022 à 14:15–15:15 EDT
Coastal

Corresponding Author

Victoria A. Pinilla Escobar, MPH CPH, University of Miami Miller School of Medicine

Additional Authors

William Austin Wyant , University of Miami Miller School of Medicine

D5c Using Social Marketing to Incorporate a Race and Ethnicity Equity Lens to COVID-19 Vaccine Confidence among Latinx Immigrants in New Mexico

samedi 28 mai 2022 à 14:15–15:15 EDT
Coastal

Corresponding Author

Glenda Canaca, University of New Mexico School of Medicine

Additional Authors

Belinda Vicuna Tellez, University of New Mexico
Julia Hess, University of New Mexico
Theresa Cruz, University of New Mexico
Sally Davis, University of New Mexico
Laurel Fimbel, University of New Mexico
India Vigil, University of New Mexico

D5d Social networking services (SNS) as a source of COVID-19 misinformation for Spanish speaking population

samedi 28 mai 2022 à 14:15–15:15 EDT
Coastal

Corresponding Author

Arlene Calvo, College of Public Health, University of South Florida

Additional Authors

Santiago Hernandez-Bojorge, University of South Florida (USF) College of Public Health
Rolando Trejos, University of South Florida (USF) College of Public Health
Erik Ruiz, University of South Florida (USF) College of Public Health
Gabriella Sanabria, University of South Florida (USF) College of Public Health
Dinorah Martinez-Tyson, University of South Florida (USF) College of Public Health
Ricardo Izurieta, University of South Florida (USF) College of Public Health
Miguel Reina Ortiz, University of South Florida (USF) College of Public Health
Abraham Salinas, University of South Florida (USF) College of Public Health
Ismael Hoare, University of South Florida (USF) College of Public Health
Chargement en cours …