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Poster Presentation
Agriculture is a dynamic field where technology and sustainable development intersect. Big data, as part of the fourth industrial revolution, is one such technology that is growing in popularity and promises radical changes to agriculture expressed through company advertisement. Through empirical research results from content, statistical, and discourse analysis of agriculture data company websites in California and India, big data has shown potential positive impacts on economic growth, food security, and water availability, but potential negative impacts on equity, labor, and security. I propose these as areas to target for responsible technology adoption.