T10: Measuring Outcomes and Demonstrating Impact with Project Outcome
Session Description
Many public libraries are seeking outcome- based performance measures. To meet the evolving needs of our patrons, and demonstrate value to our funders, it is critical for libraries to move beyond attendance counts and anecdotes. Measuring outcomes helps libraries to answer the question “what good did we do?” and share the impact of their programs and services.
As part of an InterLINK outcome-based evaluation project, Surrey Libraries and Vancouver Public Library piloted the use of PLA’s performance measurement program, Project Outcome. Join Julie Balenzano (SL) and Patricia Chong (VPL) as they share their experiences in applying outcomes-based evaluation with this FREE tool. With solid successes and important learnings under their belts, they are now rolling out the use of Project Outcome across their organizations.
In this session, you’ll learn about:
• the results and key insights gained from our pilot programs
• the benefits and challenges of using outcomes-based evaluation
• important steps to take in preparing your library to use Project Outcome
Speakers
Julie Balenzano, Manager of Circulation Services , Surrey Libraries
Biography
Julie Balenzano brings 28 years of public library experience to her role as Manager of Circulation Services for Surrey Libraries. She oversees customer experience initiatives, business metrics and performance measurement. Always up for a challenge, Julie enjoys leading change and fosters innovative practices within the work place. She is passionate about staff empowerment and relationship building. Her interests include travel and reading with her children.
Julie holds a BA in Criminology from SFU, an MLIS from UBC and is enrolled in the City of Surrey Emerging Leaders Program.
Patricia Chong, Manager, Policy & Planning , Vancouver Public Library
Biography
Pat joined Vancouver Public Library in 2017 where she leads the library’s long-term planning and analytics function. She comes to the library sector with 20+ years of experience in business management, including several leadership positions in financial services marketing at Vancity Credit Union. She is keen to apply her skills in strategy development, research and analysis, project management and product development to public libraries.
Pat received her MBA from McGill University and has obtained a Certification in Change Management. She is passionate about values-driven organizations, leadership development, mentorship and coaching.