Let’s Talk about Conversion, Not just Diversion
PRESENTATION CATEGORY
MARKETS
Speakers
![Gina Lee, Circular CoLab and the UPcyclers Network [photo]](https://secure.gravatar.com/avatar/96cfa53e05b748d424a8f264cc1b1c7c.png?d=https://proposalspace.com/images/no_photo.png&r=PG&s=50)
Gina Lee, Circular CoLab and the UPcyclers Network
Title
Founder
Speaker Biography
Founder, Circular CoLab & The UPcyclers Network
Gina is an advocate for the Circular Economy and believes in the power of collaboration to create change. Gina founded the Upcyclers Network to promote demand for recovered, recycled, and discarded material by amplifying the impact of businesses that transform “waste” into value.
Gina has 15+ years of experience working in CSR and Social Impact in the US, China, and Germany. She has a BA from the University of Pennsylvania and an MBA from Columbia Business School.
Presentation Category
Presentation Title
Let’s Talk about Conversion, Not just Diversion; Upcyclers Network
Speaker Abstract
This presentation will provide recommendations on how to further the development of domestic circular economies that can add to a community’s bottom line and sustainability goals. Case Studies from US public and private sector innovators and partnerships that have created successful programs and business models to recover and reuse materials will be discussed with topics including:
- The creation of resource recovery hubs and start-up incubators by municipalities who are strategically reframing their waste as part of broader economic development goals.
- The development of corporate partnerships to build entirely new supply chains to recover and recirculate materials.
- New business models and start-ups focused on providing materials management solutions.
The presentation will conclude with recommendations on how to build more momentum and demand for recovered materials and share the goals of the newly launched Upcyclers Network.