Learn more about the concurrent sessions for ACHE 2019.
Stealths, Starts & Stop-Outs
Presentation Description. Please provide a brief description of your session. This description will be used to describe your session in the conference program.
Prospective students are doing their research; and sometimes, independently. It is difficult to attribute which marketing source drove them into your applicant funnel. It can also be difficult to engage these prospects in a voice to voice modality. These challenges should not discourage or terminate efforts to enroll the prospective student due to lack of data as this is the nature of the stealth applicant. Once the stealth applicant has revealed themselves, it is critical to engage them and get them started quickly. We will review the top hurdles that prevent students from getting started and how to overcome those hurdles. Once they have started, we will run you through best practices to keep students from stopping out.