Plan It. Stage It. Nail It at the Podium.
Program Description
What do the YMCA, West Point, NASA, and your association have in common? Their leaders are trained and comfortable with the organization’s talking points. Their key messages are consistent, relevant, and simple. They connect with their audience because the presenter believes and is crystal clear about the message. Learn how to persuade like a pro and to sell your association’s highest value benefits. Expect to walk out with a system to develop a presentation that is flexible and strategic at the same time. Whatever your skill level today, you’ll learn a new approach to mobilize, motivate, and move indifferent members from thinking, “So what?” to “Oh, I get it!”
Takeaways:
- The thought process and a system to develop and deliver a presentation with confidence
- An alternative to a blank sheet of paper or an empty computer monitor
- See actual examples of how association leaders deliver memorable messages about the value of their association
Track
The Essentials
Content Leaders
![[photo]](https://lh3.googleusercontent.com/a/AATXAJwUjZttLe0OaBzK0S7G3dY0UhcihYS0zNfgK8OQ=s50-mo "Melynn Sight, nSight Marketing, Inc")
Melynn Sight, nSight Marketing, Inc
Title
Website
Bio
What do corporate America and association marketing have in common? Well, a lot—and nothing at the same time! Marketing technology products and services seem like a world away for Melynn, even though it was 25 years of her business life. Working at Xerox and StorageTek prepared her for moving to nSight Marketing. Working with association CEOs and leaders was the best next step. Melynn is passionate about helping association leaders discover a common voice that conveys and persuades members why your association matters. Her work teaches association staff how to cut through the clutter that faces busy, distracted members.