A Whole Campus, Student-centered Approach to Recruiting, Retaining and Serving Adult Learners
Presentation Type
45-Minute Panel Discussions
Presentation Abstract (250 word max.)
This session will outline the strategies developed, and evolved over the last 10 years, by the University of Memphis and University of Louisville to reach and support adult learners on their journey to a postsecondary credential. The strategies began with first understanding the student experience and the unique challenges and opportunities adult learners face. Strategies discussed will include robust Credit for Prior Learning (CPL) opportunities, collaborative recruitment strategies to reach adult learners who stopped attending just shy of earning their bachelor’s degree, and corporate partnerships that remove as many barriers as possible so that employees can fully utilize their tuition assistance benefits. The presenters will reflect on the evolution of the strategies, outline challenges and significant achievements to date, and look ahead to what’s on the horizon. You will hear real case scenarios and leave with tips on how to incorporate these strategies in both the credit and noncredit divisions at your institution.