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AFS Advanced Research in Financial Planning Conference 2024

September 18–20, 2024

Columbus, Ohio, United States

The Academy of Financial Services (AFS) is excited to be collaborating with FPA to provide an "integrated conference experience" for AFS members this year. The AFS research conference will run for the full 2.5 days of the FPA Conference as part of a dedicated research track bringing the best of AFS and the Journal of Financial Planning (JFP) to you.

  1.  A dedicated Research Room for presentations designed to bring the most relevant research impacting professional financial planners. This includes research sessions sponsored by the JFP and peer-reviewed research papers presented by AFS members. These sessions are CE credit approved.
  2. The winner of the JFP's Montgomery-Warschauer Award for best research from the prior year will present their research.
  3. In the Research Room AFS will coordinate other research content such as a panel discussion with the editors of the 4 major FP research journals explaining to planners and academics the type of research content to be found, how to best consume/digest research and apply it to a FP practice and more.
  4. A new FP Research Shark Tank. Based on the format of the popular TV series a select number of researchers will do 5 minute "pitches" on research that they believe would be significantly impactful for practitioners. Planners and researchers will then vote on the most exciting research proposal.
  5. AFS are co-ordinating 2 additional mini-breakout research rooms where researchers will present additional peer-reviewed, unpublished research selected from the many submissions we received. A timetable of these sessions can be found below.
  6. AFS will manage the research rooms for fully-hybrid attendance with face-to-face or virtual attendance. Although the content will be exceptional, we hope to see many of you in person as the networking, exhibit hall, FPA keynote speakers and other sessions outside of the research cannot be experienced any other way.

Understanding Investors Financial Market Trust: The Role of Investment Knowledge and Overconfidence

Wednesday, September 18, 2024 at 3:50 PM–4:10 PM ADT
AFS 124
Short Description

This study examines the association between objective and subjective investment knowledge and financial market trust. Market trust is a combination of investors’ belief that the United States financial markets are fair to all investors and investors’ confidence that regulation protected investors from fraud and abusive sales practices. Empirical analysis of the 2018 National Financial Capability Study (NFCS) dataset and the 2018 NFCS Investor Survey revealed a negative association between objective investor knowledge and financial market trust and a positive relationship between subjective investor knowledge and financial market trust. Overconfidence had a positive relationship with financial market trust. Further, risk tolerance was associated with increased market trust levels unless the investor had a high level of objective investor knowledge. This study provides meaningful implications for policymakers, investors, and financial practitioners.

Lead & Corresponding Author

Richard Stebbins, University of Alabama and Kansas State University

Additional Authors

Kyoung Tae Kim, PhD, The University of Alabama
Lu Fan, University of Georgia
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