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European Social Marketing Conference 2024

del 4 al 6 de November del 2024

Grand Hotel Union, Ljubljana, Slovenia

Self-care as a key to healthy, inclusive and equitable living of persons with heart failure

martes, el 5 de noviembre de 2024 a las 13:30–13:50 CET add to calendar
White Hall 1
Proposed Conference Track

1. Health and wellbeing

Session Theme

People & wellbeing

Programme Listing

Session will provide a detailed insight of how “The Heart Failure Awareness and Empowerment Program” took into consideration social marketing’s principle of 7P's and what was the impact of the Program on individual, organizational and systems level; first in Slovenia and then on international level.

In addition, we will present and discuss the elements of the on-going media campaign, which is continuously developing and adjusting since 2017.

 

Primary Contact

Silva Nemeš, MSc, National Institute of Public Health of the Republic of Slovenia
Job Title

Expert in media studies and communication

Presenters

Silva Nemeš, MSc, National Institute of Public Health of the Republic of Slovenia
Job Title

Expert in media studies and communication

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