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European Social Marketing Conference 2024

du 4 au 6 November 2024

Grand Hotel Union, Ljubljana, Slovenia

What are the behavioural drivers and barriers of Chinese ivory consumption? A qualitative systematic review and thematic synthesis

mercredi 6 novembre 2024 à 13:55–14:15 CET add to calendar
Glass Hall 1
Proposed Conference Track

2. Planetary health: Environment and sustainability

Session Theme

Environment & sustainability

Programme Listing

This session will discuss our results of a systematic review on the drivers and barriers of ivory consumption in China. This study is based on the Theory of Change that current normative values around ivory continue to fuel the illegal trade in China. We apply the Behavioural Drivers Model in our synthesis to help to guide future demand management interventions and research directions. 

 
 
 

Primary Contact

Molly Brown, University of York
Job Title

PhD Student

Presenters

Molly Brown, University of York
Job Title

PhD Student

Chargement en cours …