2012 MRC Annual eCommerce Payments and Risk Conference
March 27–29, 2012
Las Vegas, NV
Extreme Fraud Fighting on the Edge with GoPro Sports Cameras
Target Audience
Business owners, analysts and website engineers responsible for fighting online fraud.
Presentation Technical Level
Intermediate - The next step beyond the basics. For attendees with some industry experience.
Summary of Topic
GoPro helps people capture and share their active lives from extreme sports to common activities like surfing, skiing and mountain bike riding. Unfortunately their rapid growth in popularity and global market has also caught the eye of fraudsters due to their high resale value. Join with GoPro's CTO Stephen Baumer about the unique and common fraud challenges they face, best practices they have learnt along the way and the technology they use. Peter Liske will also provide an overview of how new and existing customers can take advantage of newly released features to better attack fraud.
Audience Takeaway
Anonymous website visitors leave a digital trail on your site that -- if collected and analyzed correctly — can indicate anomalous behavior often correlated with fraud.
Submitters
Dan Rampe, ThreatMetrix
Presenters
Stephen Baumer, GoPro
Title
CTO
Presenter Biography
Stephen Baumer manages the strategic technology investments, infrastructure and e-commerce platforms of GoPro, the world’s leading activity image capture company. Stephen’s experience prior to GoPro includes both a background in technology and marketing. Starting at Apple Computer after graduating from Georgetown University with a degree in Linguistics, Stephen went on to build technology and business development strategies for growing companies in the SaaS marketplace including Pandora Networks and OpSource UK.
Peter Liske, Threatmetrix
Title
VP Product Management
Presenter Biography
Peter Liske is vice president of product management at ThreatMetrix. He first served in a customer service role, helping dozens of customers to implement the ThreatMetrix solution. Liske currently collaborates with customers, partners, and product engineering to continually enhance the ThreatMetrix Cloud-Based Fraud Prevention Platform. He has held services and product management roles with several data security and information technology companies and has a CISSP certification.