Strategic Enrollment Management (SEM) Essentials: How to Use SEM Principles to Improve Your Strategic Planning
Wednesday, July 16, 2025 at 4:30 PM–5:45 PM EDT
SN 108
Session Description
This session offers a comprehensive introduction to Strategic Enrollment Management (SEM), tailored for all levels of college admission professionals and aims to support both individual recruiting efforts and whole-team strategic planning. SEM is a holistic process that helps institutions achieve and maintain optimal recruitment, retention, and graduation rates by leveraging data-driven insights and strategic planning. This session will feature real-world examples of how data is being used by several universities to inform strategy. Practical exercises will offer both theoretical insights and hands-on experience. Attendees will leave equipped with actionable insights and next steps to enhance their enrollment efforts.
Experience Level
Intermediate
Experienced
Experienced
Target Audience
Post-Secondary (College & University)
Organization (For-Profit, Non-Profit, CBO)
Organization (For-Profit, Non-Profit, CBO)