C3c Who Uses AI in Financial Planning? Evidence from Survey Data

Tuesday, April 14, 2026 at 2:15 PM–3:45 PM PDT
Room 3
Short Description

This preliminary study uses survey data to investigate the relationship between demographic, financial, and behavioral characteristics and the likelihood of AI adoption in financial planning. By applying statistical techniques, including correlation analysis and logistic regression, the research identifies the factors most strongly associated with the adoption of AI. The findings aim to contribute to the understanding of technology diffusion in financial planning and to provide insights for practitioners, educators, and policymakers seeking to encourage effective use of AI tools.

Type of presentation

Accepted Oral Presentation

Submitter

Weipeng Wu, Northwest Missouri State University

Authors

Keli Cheng, Northwest Missouri State University
Weipeng Wu, Northwest Missouri State University
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