IMPORTANT NOTICE: The date, time, and room assignment of YOUR presentation is SUBJECT TO CHANGE.
Proposal authors can use this tool to see where they have been placed in the program agenda for an Oral or Poster Session.
Scroll down to search by the Submitter or Author Name, by Date/Time, or by Keywords by expanding FILTERS.
Confirm your place in the schedule by following the instructions that were emailed to you. Each presentation must have a separate paid registration. Contact the ACCI office immedicately by email at admin@consumerinterests.org to report any conflict, all corrections to the details of the presentation (including author names and the order they are listed as this is how it will be in the final program), or if you have any questions. Please be sure to reference the session title(s), date(s), and time(s) when you contact us.
D3c Mobile Financial Services Usage Breadth and Consumer Interest in AI-Based Financial Advice
Short Description
This study examines whether the breadth of mobile financial services usage is associated with consumer interest in AI-based financial advice and whether financial confidence mediates this relationship. Despite financial institutions investing nearly $97 billion in AI by 2027, fewer than 3% of U.S. households use AI-based financial advice services, revealing a critical supply-demand gap. Using nationally representative data from the 2024 National Financial Capability Study, this research employs survey-weighted structural equation modeling to test three hypotheses linking mobile finance usage breadth to AI advice interest via financial confidence.
Type of presentation
Accepted Oral Presentation