Artificial Intelligence (AI) is rapidly transforming consumer finance, education, and health systems, influencing everyday decision-making and household well-being. Yet, consumers’ ability to understand, evaluate, and apply AI remains limited, creating new risks and challenges. This submission introduces the Scale of Artificial Intelligence Literacy (SAIL), a new instrument designed to measure AI-related competencies in consumer contexts. Developed through a systematic review of 43 scholarly and policy sources, SAIL identifies three core domains of AI literacy: conceptual knowledge of AI, ethical awareness and bias recognition, and applied consumer readiness. A set of 38 draft items has been developed and structured into subscales aligned with these domains, using Likert-type response options. By providing a validated measure of consumer AI literacy, SAIL addresses a critical gap in the literature and offers a foundation for research, education, and practice. The scale enables financial educators, policymakers, and practitioners to assess consumer preparedness, identify vulnerabilities, and design interventions that promote resilience in the digital economy. This work aligns with the mission of the American Council on Consumer Interests (ACCI) to enhance consumer and family well-being in the face of emerging technological change.

Accepted Poster Presentation