European Social Marketing Conference 2026
July 8–10, 2026
MBS School of Business, Montpellier
Proposed Conference Track
1. Health and wellbeing
Submission Format
Poster
Programme Listing
This poster presentation explores key barriers to vaccination among Ukrainian refugee children in Poland through healthcare workers’ perspectives, using the UNICEF Journey to Health and Immunization framework. Attendees will learn how social marketing strategies can effectively address these challenges to improve vaccine uptake and promote health equity.
Primary Contact
Katarzyna Lewtak, Department of Population Health Monitoring and Analysis, National Institute of Public Health NIH - National Research Institute; Department of Social Medicine and Public Health, Medical University of Warsaw
Presenters
Katarzyna Lewtak, Department of Population Health Monitoring and Analysis, National Institute of Public Health NIH - National Research Institute; Department of Social Medicine and Public Health, Medical University of Warsaw
Anna Dzielska, Institute of Mother and Child
Dorota Kleszczewska, Institute of Mother and Child; Institute of Mother and Child Foundation
Authors
Katarzyna Lewtak, Department of Population Health Monitoring and Analysis, National Institute of Public Health NIH - National Research Institute; Department of Social Medicine and Public Health, Medical University of Warsaw
Anna Dzielska, Institute of Mother and Child
Dorota Kleszczewska, Institute of Mother and Child; Institute of Mother and Child Foundation
Joanna Mazur, Collegium Medicum, University of Zielona Góra
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