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European Social Marketing Conference 2026

July 8–10, 2026

MBS School of Business, Montpellier

[no title]

Friday, July 10, 2026 at 11:20 AM–12:05 PM CEST 
Room B1 (Entrance Level)
Proposed Conference Track

1. Health and wellbeing

Submission Format

45 Minute Discussion or Interactive Session

Programme Listing

Discover how football is transforming adolescent health education in Sub-Saharan Africa. This interactive session showcases Tackle’s multi award-winning model embedding SRHR messaging into sport.

Attendees will experience a live football-based activity, explore social marketing principles in action, and gain practical tools for engaging youth in low-resource settings. Ideal for practitioners and policymakers seeking innovative, scalable behaviour change strategies that resonate with communities.

Primary Contact

Yianny Ioannou, Tackle

Presenters

Yianny Ioannou, Tackle

Authors

Yianny Ioannou, Tackle
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