Going Green on Screen. The Mediatization of Social Norms Around Plant-Based Cuisine in Top Chef France

All Sessions

Going Green on Screen. The Mediatization of Social Norms Around Plant-Based Cuisine in Top Chef France

Thursday, July 9, 2026 at 10:30 AM–10:50 AM CEST

Room C1 (First Floor)

Proposed Conference Track

8. Food and the environment

Submission Format

20 Minute Oral Presentation

Programme Listing

This session explores how Top Chef France mediates the rise of plant-based cuisine, shaping social norms, professional practices, and audience perceptions. This session highlights the negotiation of vegetarian and vegan cooking on screen, exploring hybrid culinary forms, normative conflicts, and the influence of celebrity chefs.This session offers practical and theoretical insights relevant to academics exploring food research and plant-based consumption.