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2026 International ACAC Conference Session Proposal Form

February 12, 2026

Influencing the Influencer: How Universities Can Work with Counselors to Build Resilient Pipelines

Wednesday, July 15, 2026 at 3:00 PM–4:00 PM EDT
*Scaife Hall 105
Session Description

Counselors remain the single most influential factor in international student decision-making. Yet, for universities, the critical question has shifted: what truly influences the counselor? For decades, the partnership between universities and K-12 counselors has served as the fundamental conduit for international student mobility. That relationship is now entering a new era, redefined by digital fatigue, heightened administrative pressure, and evolving student expectations. In this session, we will learn first-hand from counselors and university professionals. Rather than offering generic outreach tactics, our lively panel will share best practices, and evaluate their own experiences to move toward resilient, co-created ecosystems. Participants will gain tangible, evidence-based frameworks to move beyond transactional recruitment and build sustainable, high-impact counselor partnerships that prioritize student success. We will look at some proprietary data from over 4,000 students and 200 counselors to identify the specific drivers of institutional trust.

Lead Presenter

Louise Tracey, The University of Edinburgh

Additional Presenters

Jasmine Bual, Queen Mary University of London
Ciara Newby, Explore
Naghma Khan, DPS International Gurgaon
Mindy Rose, Dipont Education
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