2018 Annual Conference

October 2–5, 2018

Myrtle Beach, SC

Branding U: Creating Your Public Persona

Wednesday, October 3, 2018 at 3:30 PM–4:15 PM EDT

Atlantic 8

Type of Presentation Requested

Concurrent Session

Session Abstract

This session introduces the importance of personal branding. With the multitude of media channels available today, it is essential that personal brands are consistent, up-to-date, and reflect one’s key personal skills and abilities. Misinformation or missing information can hurt one’s chances of success.

Primary Presenter

Charlotte Chase, PhD, University of Phoenix

Additional Presenters: Enters in Order

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