ER&L 2014

March 16–19, 2014

Austin, Texas

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Never Mind, I'll Just Buy It: Why Users Won't Jump Through Library Hoops

Tuesday, March 18, 2014 at 10:55 AM–11:40 AM CDT

Room 204

Conference Track

5. User Experience

Keywords

e-books video

Learning Objectives

By the end of this session, participants will be able to describe at least two major differences between users’ experiences with “real world” resources and library resources.

By the end of this session, participants will be able to appreciate why users may value ease and convenience highly enough to pay for access instead of using freely available resources from their libraries.

Abstract

Via an entertaining compare and contrast, presenters will explore disconnects between e-books and streaming video available via library resources compared to “real world” resources such as Netflix and Kindle e-books. The purpose is to illustrate how library resources and commercial resources aim to meet user needs in radically different ways.

UX Day

UX Day at ER&L Session

Online Conference

Online Conference Session