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81st Annual Conference & Meeting

October 14–16, 2019

Denver, CO

Learn more about the concurrent sessions for ACHE 2019.

I have so much data, now what?

Monday, October 14, 2019 at 11:00 AM–11:50 AM Eastern Time (US & Canada)
Presentation Description. Please provide a brief description of your session. This description will be used to describe your session in the conference program.

Tons of data flows into your office every day! It’s easy enough to collect data in your system, but are you using it to your best advantage? What is your demographic, has it changed, and where do they live? Are they self-registering online or calling you? Should you market with direct mailings or emails? Is your department sustainable? Are your facilities at capacity? Which are the most popular courses? I’ll show some KPI reports and dashboards that identify the most profitable courses, decide instantly whether it’s a go or no-go, market to past participants and measure the effectiveness of your marketing against results. All this and reconciling financials sounds like a daunting task, but it doesn’t have to be. Join Simone McGrath as she shows the benefits and ease of making quick data-driven decisions.


Simone McGrath, Entrinsik