Zero Waste Outreach to Chinese Communities – Stories and Lessons Learned from the Field
Track
Diversity & Environmental Justice
Speakers
Terry Ng, Cascadia Consulting Group
Title
Associate
Speaker Abstract
Cantonese and Mandarin are among the most common non-English spoken languages in the Bay Area. Cascadia Consulting Group provides extensive zero waste engagement services to Chinese business owners across the Bay Area, particularly those who primarily serve this important demographic. Our work has included an in-person workshop in partnership with the Oakland Chinatown Chamber of Commerce, a webinar for Chinese business owners in Alameda County about SB 1383, in-store outreach in San Francisco to promote reduction of single-use food ware and checkout bags… and more! Our multilingual team provides written and verbal translation and transcreation services, in-person and virtually, to overcome unique barriers to participation. Through our projects, we’ve learned a lot and even incorporated our lessons learned into our company’s internal culture. In the last year, our experiences helped create and shape Cascadia’s Community Based Organization Relationships Subcommittee, as well as our Translation, Transcreation and Interpretation Protocol. Come hear our stories from the field and lessons learned through our service to the Chinese community in the Bay Area.