How Generosity Affects Consumer Well-Being: The Mediating Role of Trust
Wednesday, April 16, 2025 at 3:45 PM–5:15 PM CDT
Room 2
Submitter
Jung-Hyun Kim, Seoul National University
Authors
Jiyeon Son, Chonnam National University
Jung-Hyun Kim, Seoul National University
Jooyung Park, Chungnam National University