Expanding into LatAm: Why, When, Where & How?
Target Audience
Payments managers, sales and marketing teams, operational teams
Presentation Technical Level
Intermediate - The next step beyond the basics. For attendees with some industry experience.
Summary of Topic
The session is a non-biased perspective from both a payment provider and a merchant on the ins and outs of accepting local payments in the LATAM eMarketplace. What are the benefits to expanding your payment options into local LatAm currencies? When is a good time to make the switch or optimize what you currently have? What countries should you go into first? How is the payment landscape changing? Specific countries to covered are: Argentina, Brazil, Mexico, Venezuela and possibly a few others time permitting.
Submitters
Ron Buchanan, GlobalCollect
Presenters
Juan Pablo D'Antiochia, GlobalCollect
Title
General Manager, Latin America
Presenter Biography
Juan Pablo D'Antiochia is the General Manager for the Latin American region at GlobalCollect; a company specialized in providing payment solutions for e-commerce and CNP.
His responsibilities include providing consultancy and advisory services to companies who choose to internationalize their operations in order to reach new markets, the definition of payment strategies by country and development of new payment methods.
Juan Pablo previously served as Product Manager of Payment Services for Citigroup in South America, responsible for credit cards, debit cards and many alternative payment methods. During his career in this financial institution, he participated in numerous projects related to the launch of new products as well as developing strategies to drive growth of existing ones.
Prior to his experience in Citigroup, he was part of the Marketing team at Petrobras, as head of web and digital media channels for 7 countries in Latin America.
Juan Pablo was born in Buenos Aires, Argentina, is an Industrial Engineer graduated from Universidad Católica Argentina and has a Master in Finance from the same business school.