2012 MRC Annual eCommerce Payments and Risk Conference
March 27–29, 2012
Las Vegas, NV
Merchant Fraud Anyalytics: Yesterday, Today & Tomorrow
Presentation Technical Level
Intermediate - The next step beyond the basics. For attendees with some industry experience.
Summary of Topic
Fraud is an evolving sequence of problems and solutions. Fraudsters exploit vulnerabilities in merchants' fraud defenses and merchants bolster their detection to plug the leaks. As technology improves, fraudsters are able to create more sophisticated fraud attacks. Merchants are forced to update their tools and processes to adapt to the shifting fraud landscape. Over the past 10 years, Apple's fraud shop has changed dramatically. Both the business processes and technological tools have improved and changed. I will take you through the evolution of our fraud shop over the past decade and give you a peak into what we are developing for the coming decade.
Submitters
Tal Tversky, Ph.D., Apple, Inc.
Presenters
Tal Tversky, Ph.D., Apple, Inc.
Title
Fraud Analytics Manager, Apple, Inc
Presenter Biography
At the age of twelve, Tal Tversky's dream job would have been fighting crime using computers, a cross between James Bond and Matthew Broderick from War Games. Somehow, his dream seems to have come true. Tal is the Fraud Analytics Manager at Apple Computer, where he leads a team of data scientists developing analytic solutions to problems that involve fraud, waste and abuse company wide. Tal received a Ph.D. in computer science from the University of Texas at Austin specializing in artificial intelligence and vision. He lives in Austin with his wife and four kids. Shall we play a game?