Do Free Repairs Motivate Sustainable Fashion Purchases? A Neuroscience Study
Friday, November 7, 2025 at 1:00 PM–1:20 PM CET
Ernest Lluch - Faculty of Economics
Primary Contact
Elena Gasulla Tortajada, Universidade da Beira Interior
Presenters
Enrique Bigne, fMarketing and Market Research Department, Universitat de Valencia, Valencia, Spain
Authors
Elena Gasulla Tortajada, Business and Economics Department, Universidade Beira Interior, Covilha, Portugal; NECE – Research Center for Business Science, Universidade Beira Interior, Covilha, Portuga
Enrique Bigne, Marketing and Market Research Department, Universitat de Valencia, Valencia, Spain
Paulo Duarte, Business and Economics Department, Universidade Beira Interior, Covilha, Portugal; NECE – Research Center for Business Science, Universidade Beira Interior, Covilha, Portuga
Susana C. Silva, Catolica Porto Business School, Universidade Catolica Portuguesa; Faculty of Business and Law, University of Saint Joseph, Macau, P.R. China
Jose Paulo Marques dos Santos, Department of Business Administration, Universidade da Maia, Maia, Portugal; bNECE – Research Center for Business Science, Universidade Beira Interior, Covilha, Portugal
