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World Social Marketing Conference 2025

Nudging for good:Corporate Social Marketing Effectiveness over Symbolic Social Initiatives

Thursday, November 6, 2025 at 3:55 PM–4:15 PM CET
Vicens Vives - Faculty of Economics

Primary Contact

Paul Issock, University of the Witwatersrand, Johannesburg

Presenters

Paul Issock, University of the Witwatersrand, Johannesburg

Authors

Paul Issock, University of the Witwatersrand, Johannesburg
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