World Social Marketing Conference 2025

SOCIAL MARKETING AND THE PURSUIT OF A LEGITIMACY STRATEGY

Thursday, November 6, 2025 at 1:30 PM–1:50 PM CET

Seminario 4 - Faculty of Economics

Primary Contact

Albert Caruana, University of Malta

Presenters

Albert Caruana, University of Malta

Authors

Albert Caruana, University of Malta

Joseph M. Vella

Jirka Konietzny, University of Malta