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World Social Marketing Conference 2025

The 6-Step Core Social Marketing Planning Framework

vendredi 7 novembre 2025 à 11:15–11:35 CET add to calendar
Ernest Lluch - Faculty of Economics
Programme Listing

The Simplified Core Social Marketing Planning Framework

Are you an author of a Social Marketing (SM) model? An experienced SM and/or Social and Behavior Change (SBC) practitioner? A SM academic immersed in various SM frameworks, and looking for a unified model? New to SM and searching to learn one simple, yet enriching SM model?

Attend and explore the latest SM Model; a framework that has the agility to be taught to higher elementary and postgraduate university students, while being applied by young and seasoned professionals alike, even with low budget programmes.

Presenters

Menna Kamel, Insan Social Marketing Company
Jeff French, Strategic Social Marketing

Authors

Menna Kamel, Insan Social Marketing Company
Jeff French, Strategic Social Marketing
Chargement en cours …