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World Social Marketing Conference 2025

Shaping the Future of Social Marketing Education

Friday, November 7, 2025 at 2:40 PM–3:00 PM CET add to calendar
Seminario 1 - Faculty of Economics
Programme Listing

This discussion explores the evolving needs of social marketing education to prepare the next generation of practitioners. We will examine essential skills, emerging methodologies, and interdisciplinary approaches that integrate behavioural science, digital innovation, and equity-focused strategies. Participants will reflect on gaps in current curricula, share best practices, and brainstorm actionable steps to enhance learning outcomes, ensuring graduates are equipped to design impactful, ethical, and evidence-based social change initiatives in diverse sectors.

Presenters

Melissa K Blair, Dharmarketing Strategic Social Impact

Authors

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