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World Social Marketing Conference 2025

Healthy eating holistic model: combining ingredients for a new recipe

Friday, November 7, 2025 at 2:15 PM–2:35 PM CET add to calendar
Seminario 3 - Faculty of Economics
Programme Listing

People can expect a dynamic session with an opportunity for vibrant interaction after sharing the state of the art on healthy eating programmes worldwide, obtained through benchmarking. In addition, stakeholders linked to the programme studied were consulted and the Delphi method was applied, allowing a consensus to be reached from experts in the field of education, nutrition and psychology. In addition, the authors propose the design of a holistic school intervention model for which they would like to receive feedback.

Presenters

Sara Rego, Communication and Society Research Centre - University of Minho
Prof. Sara Balonas, Communication and Society Research Centre - University of Minho

Authors

Prof. Sara Balonas, Communication and Society Research Centre - University of Minho
Sara Rego, Communication and Society Research Centre - University of Minho
Benedita Corte Real
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